Styles & Customs of the 2020s | VR Installation

15 min | Carnegie Museum of Art (2017)

Styles & Customs of the 2020s was a curated Virtual Reality experience at the Carnegie Museum of Art that invited artists to consider how a re-imagined future can shed light on our present moment.

Still from collaborating artist Jakob Kudsk Steensen

Based on a creative brief by DIS, we curated a digital dystopia inflected by rapid climate change, social unrest, and shifting global economics. Inside the VR environment, users were transported to an ancient cave, animated by the flickering light of an age-old fire. Slowly, the cave begins to dissolve, revealing one of four scenarios from the 2020s. Over the course of 3-4 minutes, users are transported forward in time, to scenes in which humanity itself is in a state of dissolution. Space-steading billionaires, sound-canceling isolation bubbles, water crises, and killer drones clad in artisanal Tuscan leather—these scenes are all science fiction. But, like the best science fiction, they tell us more about the present than the future.

The work uses cutting-edge photographic techniques to scan objects and fabricate entire environments. In real life, it was situated in the museum’s Hall of Architecture, a massive space filled with plaster casts of monuments from around the Western world. Like VR, this uncanny space plays on the reproduction of reality, mashing up architecture across distances of geography and culture.

Collaborating artists: Kim Laughton, Rachel Rossin, Jakob Kudsk Steensen, and Alan Warburton.

Styles and Customs of the 2020s is part of LIGHTIME, a year of programming from the Carnegie Museum of Art’s Hillman Photography Initiative.

  • Director: Alexander Porter
    Lead Producer: Mei-Ling Wong
    Technical Director / Lead Developer: Elliott Mitchell
    3D Assistant: Jillian Morrow
    Associate Producer: Anna Henson
    Collaborating artists: Kim Laughton, Rachel Rossin, Jakob Kudsk Steensen, and Alan Warburton.
    Writing by Tyler Coburn, Nick DeMarco, Khalid Al Gharaballi, Tue Greenfort, Victoria Ivanova, Marvin Jordan, Jane Long, Toke Lykkeberg, Chus Martinez, Shawn Maximo, Julia Moritz, Hans Ulrich Obrist, Timur Si­-Qin, David Andrew Tasman, Agatha Wara, and Andrew Norman Wilson.
    Narrators: Adrian Massey and Malcolm Bowen.
    3D cave scans captured by Silvain Yart, Comité Départemental de Spéléologie du Loiret, France.

  • Styles and Customs of the 2020s is part of LIGHTIME, a year of programming from Carnegie Museum of Art’s Hillman Photography Initiative.

    Generous support for the Hillman Photography Initiative is provided by the William Talbott Hillman Foundation and the Henry L. Hillman Foundation.